God, I dislike this work! It’s the combination of the stellar
degree of smug self-congratulation with a faux experimentalism/pretension
to art similarly typified by the ludricous “creative” moniker
attached to exponents of advertising.
But..but..again – like some ads, not many, some – there’s
something to be learned here, especially from Beasting
which manages to be both deeply, Zoolanderishly, risible
(the branded underpants) but also generate a kind of deep,
All the more vexing that somewhere here is real talent.
So…we hold our noses and post…
Enough! Six months, at least, before any more of this.
I’m going out for some air.